Let’s suppose you’re one of the people who use home presentations to grow your business. Great idea, because they work wonderful. Contrary to rumors started by trainers who don’t actually work the business, home meetings seem to be working even better in this new digital age. Maybe people are so used to only socializing on sites like Facebook, they seem to jump at the chance to visit someone they know in their home. Let’s look at a simple way to make them even more effective.
The most important step for success in home meetings is the 30-60 seconds it takes you to start the get together…
Hopefully you have some kind of plug and play presentation from a video or website. But even if you’re using a flip chart or whiteboard presentation, what I’m about to share with you still holds true.
Don’t make it a “production.” When it’s time to start, get up front and quietly say something like, “Thank you for coming. I asked you here to look at a business I’m very excited about. Each of you were invited because you impressed me and I think you could crush this thing.”
You’re doing two critical things here:
First you let people know that this is something you are doing and you’re excited about it. Big, big difference than saying something like your sponsor is in it and wants to show them something. You need to make it clear that you invited them because you believe in what they are about to see.
Second, you’ve given the guests a compliment by letting them know you’re impressed with them and have confidence in their ability to do what they are about to see.
Then edify the presenter or the presentation. Some possible examples:
- You’re about to see a powerful 30-minute video about creating residual income. Once it finishes I’ll have some handouts for you and take any questions.
- You’re about to hear from my friend Patrick Wong, one of the most successful people in this business. Once he finishes, I’ll have some handouts for you and he will answer any questions you have
- You’re about to see a powerful webinar on how to create wealth in the new economy. Once it finishes I’ll have some handouts for you and take any questions.
- You’re about to see a powerful 30-minute video about creating residual income. Once it finishes, Lina Rosales who is my mentor in the business will be Skyping in to answer any questions you have.
You need to build anticipation for the presentation, keep it simple & duplicable, and do it in a minute or less. Just setting the tone like this makes a huge difference in the success of your home meetings.